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For us, it’s more than selling liquid vitamins

Liquid Health is on a mission to support people who care about achieving their potential and the planet that sustains them.

This has led us to focus on a triple bottom line.
Profit, people, and environmental impact. We’re passionate about taking
care of people and giving back.

Core values that define us

See what gets us up in the morning. We’re a passionate group
that strives everyday to embody five important values.

  • people


  • Planet


  • Integrity


  • Fans


  • Family




Reach and benefit every person we possibly can

We realized long ago that we live and exist to make the world a better place for everyone.

This starts with our employees. As we help them achieve
a better life, they will in turn help customers (and their pets) reach
their full potential in all aspects of life. We won’t rest until Liquid
Health is a universally loved brand, impacting as many people as



Become a steward of this wondrous planet

As we source ingredients from 200 Meters below the Pacific Ocean to
the highest mountains in the Himalayas, it’s impossible not to be
captivated by this planet.

We endeavor to keep it lush, green, blue, and clean for
our grandchildren’s grandchildren. This begins with our mindset of
symbiosis. It’s our duty to treat the planet with care, respect, and
give more than we take.



Make harder decisions that are better decisions

We know buying vitamins and supplements can feel like navigating the
Wild West. Especially with bad actors who claim and do anything to
maximize profit.

Our core DNA is different. We bring honesty and
transparency into an industry that usually likes to hide things or make
them opaque. We are committed to doing what’s best for our customers.
When we create products, we will always make the harder decision that is
the better decision.



Don’t simply acquire customers, create raving fans

It’s one thing to make a product that simply ‘gets the job done’ and does nothing more.

That’s just not our style. We work every day to make
remarkable products. Ones that bring lasting effects to wellness.
Products that are packed with value and delivered in packaging that
brings joy. We judge our success, and if we’re hitting the level we
strive for, by the number of raving fans we create.



Keep it personal and treat everyone like family

As a family-owned business, the concept of family is special to us.

We passionately look after our employees and their
families, helping them reach their personal goals. We only design
products that we feel amazing giving to our own family. In fact, a
number of Liquid Health product innovations have come from solving
unique challenges faced by our own parents, spouses, and children.

30 years as pioneers


We began making liquid vitamins before they were cool.

Since day 1, we’ve been on a mission to source the best ingredients on
the planet, delivering them to people in a form that is incredibly
absorbable. To do that, we had to create breakthroughs in the field of
liquids, pushing to innovate. That hard work is paying off and we’re
just getting started. You’ll taste and feel the difference from your
first sip.

Over two decades of scientific rigor

Founded in 1992, in Southern California, Liquid Health first broke on
to the vitamin scene with a Daily Multiple. This was exciting for the
industry, a first-of-its-kind whole food based multi.

By 1995, the company’s chief formulator began to
create products he personally wanted to exist. He was driven around
family health, even before profit. A few short years later, Liquid
Health was in over 4000 independent stores. By 2000, the company
expanded into K-9 products, offering pharmaceutical grade versions of
its human products designed for pets.

Fast forward to today, we’ve broken the scientific
boundaries of what the industry thought was possible for liquid
vitamins. We’re honored to have amazing customers and top brands who
trust us for their white label manufacturing.


A note from our CEO


As a proud father and husband of 4 children and a pet
parent of many furry (and not so furry) animals, I have spent the past
20 years as Liquid Health’s Chief Formulator creating products designed
specifically to help my family.

I have seen my mother successfully through multiple
cancers, my daughter excel despite her autism, and countless pets living
their lives to the fullest.

Nothing brings me greater joy than creating a product
that naturally improves the life of my family, customers, and their

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